HOW DOES SOCIAL MEDIA MANIPULATE YOUR FASHION STYLE AND MAKE YOU BUY?

Swipe, swipe, swipe!

Do you ever think about how the images you see effect your brain? The scary thing is, social media is like a double sided coin. In one sense it can empower you, and in another it can manipulate and dominate your mind and opinions. 

You may think your thoughts are your own, but in reality, many of your thoughts have been placed there. 

Just take fashion trends as the biggest proof of product placement, and mind manipulation. Brands will contact popular bloggers, or people with large social media followers and give them free products and paid advertorials to jumpstart a "popular new trend". 

Instantaneously, the product appears repeatedly in your feed, planting mental seeds in millions of brains.

The key to having original fashion style is to be aware of how social media works. Ask yourself why you like a certain fashion item? How original are you? Why do you want it?

 If the main reason you want something is because you saw it all over Instagram, then give a silent applause to the brand advertisers who have successfully sold their products to you. 

Happy Holiday Shopping!

xo,

Maya